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Baldwin Landing featured in Shore Magazine’s Green Issue!

Living the Dream….Baldwin Landing Maintenance-Free Living Baldwin Landing is featured in Shore Magazine! Megan Swoyer of Shore Magazine recently visited Southwest Michigan’s only maintenance-free, lakefront, custom home community on beautiful Baldwin Lake. The article discusses the concept of Maintenance-Free living, architectural style, our community design and environmental design practices. Below is a brief, and the [...]

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eMarketer’s Seven Marketing Predictions for 2009 – how are they relating to business in Indianapolis

In January, Geoff Ramsey — CEO, Co-Founder of eMarketer wrote his Seven Marketing Predictions for 2009. We are now two months into 2009 and I thought it was a good time to see if these predictions are holding true for  the Marketing and Advertising here in Indianapolis IN and elsewhere throughout the country. Marketing budgets [...]

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Why Big Brands Struggle With Social Media

Thanks to Twitter (a little irony here…) I stumbled upon this bost by Tom Smith discussing “Why Big Brands Struggle With Social Media”. His points are dead on and we at Three Hats Marketing subscribe to many of the same beliefs. He captures the essence of Social Media in the “No guaranteed results:” section citing [...]

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ResumeBridge to Host Online Job Seach Webinar: Insider Secrets to Creating a Flawless Resume

Indianapolis, IN – February 12, 2009 – Indianapolis-based ResumeBridge will host a 60-minute resume writing webinar on Tuesday, February 24th from 1:00pm – 2:00pm EST, designed to show job-seekers how to write a professional resume, shortening the job search by weeks – or even months. To register for the webinar, visit http://www.buildyourbestresume.com. Ken Moore, founder [...]

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The Geico Money Stack vs The Bass Fisherman

I grew up in Elkhart, Indiana (actually Middlebury but no one knows of it)  – a modest area about 20 minutes East of South Bend / Notre Dame. Most of my family still lives there, and we go back to visit for most of the holidays. When I started Three Hats Marketing here in Indianapolis, [...]

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8 Simple Rules of Developing a Website

Do you remember the TV show 8 Simple Rules with John Ritter? Well, this blog has nothing to do with that show, but it does have a lot to do with the 8 Simple Rules of Developing a Website. I recently read a post on Chief Marketer titled “Design Your Site to Meet Customers’ Needs”. [...]

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A Service Company’s Best Marketing Tactic? Great Customer Service…. ALWAYS!

The other morning I awoke to frigid temperatures.  I certainly expected the cold to be outside, but not inside.  My nose felt like someone was holding an ice cube on it while I slept. My furnace was out. And it was 4:30 am. I ran downstairs and the thermostat said 58 degrees and the first [...]

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Have you created your marketing plan for 2009?

Still hard to believe its 2009 already. Hopefully your years is off to a productive beginning and you are embarking upon your new marketing plan. You have created your new marketing plan, right? If so… what are the objectives? what is your expected ROI? What tactics will you implement to achieve your objectives? How will [...]

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Three Hats Marketing TestimonialsThe Proof is in the Pudding

“it’s not about getting your website maximized or running another promotional campaign. With Three Hats Marketing it’s about creating a plan that aligns with your company’s marketing goals and financial objectives. It’s about hiring a Chief Marketing Officer that is accountable for producing specific measurable results.”

Paul DeLano
Signature Development



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Phone: 317.431.4306
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