Is Your Website an Asset or Liability for Your Business?
Seems like a straightforward question, but unfortunately it’s one that most companies don’t ask themselves often enough. Taking a cross section of various company websites recently shows me that I’m right. Most businesses have a website, which I guess you could say is good. Many of the websites I see though in my opinion, could [...]
continue readingA Guide on How to Waste Money with Your Marketing Efforts
Maybe I just pay attention to marketing more than the average person, but I am continually surprised by the amount of wasted effort and money people spend on marketing. So much so, I thought maybe I would just simplify the process for companies and easily define for them 5 ways to waste their marketing [...]
continue reading8 Simple Rules of Developing a Website
Do you remember the TV show 8 Simple Rules with John Ritter? Well, this blog has nothing to do with that show, but it does have a lot to do with the 8 Simple Rules of Developing a Website.
I recently read a post on Chief Marketer titled “Design Your Site to Meet Customers’ Needs”. It’s [...]