Featured Client – Stuckey Farm

Client Problem

Stuckey Farm Market, a family-owned apple orchard tucked into the country in Sheridan, Indiana has over 1,700 dwarf apple trees with 27 varieties of apples. Owners Jeff and Shannon Pierce purchased the 40 year old business from the Stuckey family and has been working hard to grow the business over the years by continuing the tradition of providing a family-friendly fall destination.

Jeff and Shannon’s greatest problem is that being an apple orchard, 80% of their yearly revenue comes during 5 weekends in the fall. This also is their greatest opportunity as if they could figure out how to add more revenue during the rest of the year, they would grow tremendously

Our Solution

Three Hats Marketing saw the need for Stuckey Farm to have an identity. With no logo to speak of, we started working with Stuckey Farm to create an identity that was modern, but reflected their roots and tradition. Once the logo was completed, we worked to translate that look into other marketing materials, including a new website, new brochure, adding social media accounts and more.

Once many of the basic marketing items were in place, Three Hats Marketing worked with Jeff to create a 2009 marketing plan for the farm. This focused on supporting his business objectives with marketing strategy and tactics – from working to increase school tours, to adding an online store, to planning community events.

Our Services

Marketing Strategy

Marketing Management

Creative Execution