How do we work with you?

Hiring Three Hats Marketing to be your outsourced marketing employee will relieve the burden of marketing, so you can focus on your business. Here is a little more information about our process.

We first get to know you and your business

When you hire Three Hats Marketing, you are assigned an Outsourced Marketing Employee. This marketing professional’s primary focus is getting to know you and your business. He/she spends the time needed to learn your business goals, your past marketing efforts, your target audience, and how they like to be communicated with.

We create the blueprint

We first work with you to establish our overall plan, then each month we discuss what marketing efforts will be done – establishing due dates, assign responsibilities, define measurement criteria, and establish our goals. This gives our clients 30-day objective snapshots to see where their money is going and feel that they are spending it wisely.

Instead of hiring a full-time marketing employee with a limit to their skill set, an Outsourced Marketing Employee from Three Hats Marketing offers you expertise in all areas of marketing, and provides the level of flexibility all businesses need in today’s business environment.

Once the Outsourced Marketing Employee works with you to determine a marketing plan, he/she works with the needed resources to facilitate all the work necessary to accomplish our goals for you. Keeping you with only one point of contact simplifies the process for you.

We are great at communication

At the heart of any successful relationship is good communication, and at Three Hats Marketing, it is the cornerstone of our process. Our clients can be assured they understand all the need to about their marketing efforts. Part of our process includes providing written bi-weekly status reports, updating you on where each initiative stands. We talk weekly, sometimes daily with each of our clients by phone or email as needed. We meet in person as required.

We measure our results

The running joke with marketing is that only 50% of marketing works – you just don’t know which 50% it is. Well we don’t buy into that at Three Hats Marketing. By establishing goals and tracking methods for each initiative before we start working on it for you, it assures us that we can tell if the effort was successful or not. We feel that is how our clients want to invest their marketing dollars.

Our success is based upon your success.