A (not so funny) April Fool’s Day Fact
Here we are at the start of the second quarter of 2010, and I am left standing in awe at where the time has gone. To say a phrase we use at Three Hats Marketing “Say it out loud: we are a fourth of the way done with our year.” Does that seem right? Does [...]
continue readingWhat in the world does hockey have to do with marketing? Read on…
I am the farthest thing from a hockey fan. And although our monthly email newsletter is titled “Hat Trick” it is more of a play on the hockey phrase as it relates to our name than it is a “tip of the hat” to the game. To be perfectly honest, that is probably all I [...]
continue readingAre You a Lemming When It Comes to Marketing?
Do you know what a lemming is? It’s not a pastry or a poorly designed car. It’s a small furry rodent found in Artic regions. The only reason I know of the lemming is due to a widely exaggerated misconception about lemmings. You see, the reputation lemmings have is they travel in packs, but in [...]
continue readingeMarketer’s Seven Marketing Predictions for 2009 – how are they relating to business in Indianapolis
In January, Geoff Ramsey — CEO, Co-Founder of eMarketer wrote his Seven Marketing Predictions for 2009. We are now two months into 2009 and I thought it was a good time to see if these predictions are holding true for the Marketing and Advertising here in Indianapolis IN and elsewhere throughout the country. Marketing budgets [...]
continue reading8 Simple Rules of Developing a Website
Do you remember the TV show 8 Simple Rules with John Ritter? Well, this blog has nothing to do with that show, but it does have a lot to do with the 8 Simple Rules of Developing a Website. I recently read a post on Chief Marketer titled “Design Your Site to Meet Customers’ Needs”. [...]
continue readingHave you created your marketing plan for 2009?
Still hard to believe its 2009 already. Hopefully your years is off to a productive beginning and you are embarking upon your new marketing plan. You have created your new marketing plan, right? If so… what are the objectives? what is your expected ROI? What tactics will you implement to achieve your objectives? How will [...]
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