Three Hats Marketing offers an Alternative for Indianapolis Businesses Who Spend Money on Yellow Pages Advertising

June 11, 2009 – Indianapolis, IN

Three Hats Marketing is announcing a brand new marketing program for local businesses spending $1000 or more per month on yellow page advertising and not seeing the results they are looking for in this investment.

Three Hats Marketing will put together a marketing program for these companies, utilizing the same budget amount currently being spent on yellow page ads per month – and as a result, even go as far as to guarantee greater results than companies are getting from their current Yellow Pages investment. If after three months of work and a business doesn’t agree they are getting better results, Three Hats Marketing will refund their money.

Three Hats Marketing is currently looking to take on one business per yellow pages category for this special offer.

“This is certainly a ‘no-loss’ opportunity for businesses,” says Matt Maudlin, co-owner of Three Hats Marketing. “Most Yellow Page advertising is done by companies who either see their competitors doing it and therefore feel required, or just do not know of a better way to reach their target audience. Now there is a custom solution available for them, and even at no risk.”

Advantages of this program over the traditional yellow page ads:

For more information on this program, or to schedule an assessment appointment with Three Hats Marketing, please call Matt Maudlin at 317.407.9110 or Chad Myers at 317.431.4306

FAQs

Q. Can I participate now even though my yellow pages commitment has not expired?

A. Yes, this program does not require you to do only one or the other. It is however geared toward those businesses who want to leverage a pre-existing marketing investment into a program that is guaranteed to yield results, but if you want to do both, that is your choice.

Q. Can I have you hold my spot until my contract with Yellow Pages has expired?

A. Yes, we can put you first in line in that spot, but if another company comes along and is ready to begin paying for our services in that category, we will give that category to them.

Q. If I choose to participate, what is the process we go through?

A. If you choose to be a part of this program, Three Hats Marketing will sit down with you for a free consultation, learning about your current marketing initiatives, the results of those initiatives, business goals, ideal client and more. We will then assess if we believe we can yield a greater result than you are currently getting with your Yellow Pages investment. If we believe we can, we will take you on as a client. If after three months of working with you and we are NOT meeting our pre-established and agreed upon results, then Three Hats Marketing will allow you to get out of the contract and we will refund your money.

Q. Do you have a pre-existing system that each company is put through?

A. No, because every company is different. Their goals, their audience, and how their audience wants to be communicated to – all different. That is why we meet with each company before we agree to take them on as a client.

Q. Would you consider working with a company who is investing LESS than $1,000 per month on Yellow Pages?

A. The simple answer is no. For us to be effective with our marketing, we need to be doing a minimum amount of effort each month and that is where we have seen the cutoff to be most effective.

Q. If I am investing more than $1,000 per month on Yellow Pages currently, would you consider helping me for a less investment (but still at or above $1,000)?

A. It depends. We really would need more information to evaluate whether the goals you currently have with your Yellow Page efforts can still be exceeded by reducing your investment. We don’t want to suggest either way until we meet to discuss your business.

Q. Do you have any case studies where you have helped a business in this capacity?

A. Yes and no. First the yes part – at Three Hats Marketing, we have helped many businesses grow efficiently and cost effectively with our efforts. If you are interested in talking with some of our clients, we would be happy to put you in touch with them. Now the no part – our Yellow Pages program is new for us. We saw a need and are filling it – simple as that. To us, the problems are the same how can we assist a company in reaching their business goals through effective marketing strategy, management and execution, so we are confident we will be successful with this effort as well.