Why hire a marketing employee when you can hire an entire marketing department!
If you feel you need to hire a full-time marketing employee – such as a marketing director, marketing manager, or marketing assistant, we have another option for you: Hire an entire marketing department!
Outsourcing is less expensive than an in-house marketing position
When you hire a full-time marketing employee, not only are you committing to pay for their salary, but you are also committing to paying for benefits, operating expenses, training, vacation and personal time. Often times this overall cost can add as much as 50-75% to the overall cost of the employee above their salary. And none of this cost is based on results.
With outsourcing, you are paying for nothing but results – period.
Outsourcing offers the skills and experience of an entire marketing department
Hiring a marketing director gives you strategy, hiring a marketing manager gives you management, and graphic designer or copywriter gives you execution. But outsourcing your marketing gives you the power of an entire marketing department.
Outsourcing offers more flexibility than a full-time marketing employee
Hiring a full-time in-house marketing employee is a 40 hour per week financial commitment. If your marketing needs are less for a period of time, you still are paying for that full-time resource. If your marketing needs grow for a period of time, there is a real limit to what you can get done, unless you are willing to hire another in-house resource.
Outsourcing offers real flexibility. Not only can resources with the needed skill set be used for each task, but the resources can grow as much as needed to fill the busy time, and shrink as much as needed when marketing is not needed. Pay for what you really need, both in skills AND in time needed. That’s real flexibility.
Tags: outsourced marketing department